OPUS-FOCUS Newsletter
Focus on People, Productivity and Profitability
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Since When Does Loud Equal Strong?
A recent headline in the sports pages described the
Super Bowl winning head coach Tony Dungy of the
Indianapolis Colts as being "Quiet But
Strong" (our emphasis on the "but"). The article
talked about how strong, disciplined, and competitive
Dungy is, and continued to discuss that he does not
raise his voice much.
My question to you is - since when did "loud"
become a sign of strength? Are we to assume that
quiet people are weak, and loud people are strong?
Do you genuinely believe that?
Before you say no, think about this: The
personality trait most likely tied to "loud and soft" is
the extroversion trait. High extroverts are loud and
boisterous, low extroverts are quiet and soft
spoken. Is high extroversion a strength?
Absolutely. But it is only one of four
potential strengths, so people can be plenty
strong without extroversion being high.
How does high extroversion manifest itself as a
strength? When a highly extroverted
person passionately believes in their mission, and
believes in themselves, then the strength of their
extroversion is immediately apparent. You won't miss
this, whether they are selling you a product, or on
the last movie they went to see. The point is - it's
only one of the potential areas of strength. What
are the others?
High Dominance is clearly a strength. People with
this trait will have a tremendous desire to win, and
an ability to take the lead and provide solutions to
problems. When properly harnessed their leadership
strengths create an environment where people will
follow their lead, and this is how their strength will be
evident.
Patience and conformity are also strengths. For
patience, it's the ability to connect and relate with
other people, and then to persistently pursue
whatever the goals are until fruition. For conformity,
it's the ability to create a path and process and
utilize that process to achieve the results at hand.
Here are the two key concepts for you to consider.
First, if everyone has strengths, then why isn't
everyone strong? They are, but we don't get to see
it because people find themselves in positions where
their strengths are not being harnessed. Remember I
talked about the strength of the high extrovert when
they are passionate about their product. What
happens when this person loses that passion and
they feel their product or service offering is not
good? Do you think that environment is harnessing
their strength? I don't think so. (This is a bit more
complicated, as there are other factors involved, so
please feel free to reach out to us if you want to
discuss this further.)
Second, if we tend to view others through our own
prism of strengths and weaknesses, aren't we likely
to view people that have strengths similar to our own
in a more positive light, and miss the strengths of
other people? You bet! That's why a journalist could
write a story about "quiet but strong".
Make sense to you now?
Everybody has strengths. Everybody. Tony Dungy's
strengths are not derived from his extroversion.
Maybe yours are. Our goal in working with all of our
clients is to help them understand where every
person on their team's strengths are coming from,
and then figuring out
exactly how to harness that strength. Remember
the adage from Buckingham and Coffman's book
First Break All the Rules:
- People don't change that much
- Stop trying to put in what was left out
- Try to pull out what was left in
- That is hard enough
It is plenty hard. Let us help you.
More National Recognition For OPUS
There's a terrific story in the January issue of Inc.
Magazine about one of our clients, Sage Software.
The article talks about a program that Sage created
to help their partners hire additional sales people,
and how OPUS played a role in that process. In fact,
the article is as much about OPUS as it is about
Sage. The results have truly been staggering. The
improvement in new hire retention in year one and
two has been tremendous. Here are the numbers:
First year retention was 32%.
Now it is 78%.
Second year retention was 15%
Now it is 65%.
Let me put that another way. Had the Sage
partners hired 100 salespeople in the "old days" two
years later a grand total of 15 of them would still be
selling. Now there are 65 of them left- 50 more
salespeople!!! And think about those 50.
Seasoned, knowledgeable, and raring to go. How
would you like to have those 50 extra sales people
on your team?
Think about the implication of that to everyone's
bottom line. Sage and their resellers have been
extremely happy with the results. The proof of that
pudding is that Sage has repeated the program twice
more after the initial launch, and we've been an
integral part of each effort. In addition, they have
expanded our relationship to include utilizing OPUS
services to assist with the technical consultant
positions as well. Why not? The results speak for
themselves.
Please read the article when you have a moment - in
fact, here's the link:
New Learning Opportunities
Looking to energize the growth of your enterprise?
Sounds like a good idea, doesn't it? If you are
looking to do any of the following things, then read
on:
- Increase market penetration with a current
product
- Expand to new geographic or vertical
territories
- Introduce a new product
If so, please visit the website of an organization that
can help you do exactly that. It could be well worth
your while.
Suggested Reading:
Presenting to Win: The Art of Telling Your Story
By Jerry Weissman
Thirty million presentations will be delivered today.
Millions will fail. Millions more will be received with
yawns. This book shows you how to transform your
presentations from dry recitals of facts into
compelling stories with laser-sharp focus on what
matters most: what's in it for your audience. The
author has used these techniques to train the top
brass at Intel, Intuit, Cisco Systems, Microsoft,
Yahoo!, Compaq and many others.
Upcoming Webinar Schedule
"Five Most Common Mistakes Made in the Hiring
Process, and How to Avoid Them"
March 7, 2007
"The Six Things Management Does to Kill Morale and
Employee Productivity, and What You Can Do To Fix
It"
March 21, 2007
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We'll have more book and Webinar suggestions for
you in future editions.
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